Step 5. Write Your Artist Bio
Your artist bio is a snapshot
summarizing your strengths, motivations and uniqueness.
Also, your artist bio uses your achievements, current activities and upcoming projects
in order to communicate that artist profile you characterized.
Like your profile statement, you will need your bio for different reasons
according to different requests. Each time it should be
adjusted according to the purpose you’re trying to achieve with it.
The following is a list of
core artist bio elements
to include in your artist bio:
Your artist name
What kind of artist are you
Your genre of music
Where you’re from
(Optional) Positive quote about your music from a music industry contact
Remind about one thing you want people to remember about you
Make sure your bio communicates what you earlier defined
as your strengths, motivation and uniqueness throughout those points.
Take a look at some example artist bios.
Simply take about 5 of your most influential artists,
Google their names together with the word “bio.”
What elements from the above list do they use in their bios?
What don’t they use?
Do you think by adding any elements they missed they would make more impressive bios?
One common mistake artists make in their bios is
writing their life story: their childhood, experiences and hardships.
You can do this with your fans, but
your artist bio needs to integrate you into the music industry.
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The Internet Guide for Rappers – 10 Steps to Establish Your Artist’s Online Presence and Branding [eBook]Get PDF Version Get Kindle Edition
What is The Internet Guide for Rappers, and what will it give you?
A step-by-step process of scrutiny on your artist name: its strengths, weaknesses, what you can change, and what you can’t.
A one-time task that will set the foundation of your artist name’s online real estate.
An essential process that will guide you to find what will make people want to become your loyal advocates.
Frame the perception you want others to have of you as an artist in a 1-2 sentence zipped format.
How to put together a snapshot of your strengths, motivations and uniqueness as a rapper, including examples.
What kinds of photos you need to have of yourself, and tips for how to make yourself more photogenic.
A guide for how to plan your networking in the upcoming 12 months in order to help you realize your goals, and also to open you up to new opportunities.
A checklist for you to apply across all your communication channels to maximize the impression you make.
The importance of differentiating your artist profile and your personal brand from the very beginning, and how to setup your artist profile as an extension of your personal brand.
A guide to fill out your artist characterization, as described in “Step 3. Characterize Your Artist Profile.”
The must-have parts of every artist’s bio to help you write your bio comprehensively and quickly, as described in “Step 5. Write Your Artist Bio.”
One example of how a 12 month communication plan looks like, for you to apply to your own networking actions over the next 12 months, as described in “Step 7. Create a Communication Plan.”
Template of the communication plan checklist described in “Step 8. Implement Your Communication Plan” for you to apply across all your communication channels, to maximize the impression you make.